If you're going into business as a jewelry retailer whether online or in a brick-and-mortar store you will definitely want to carry titanium jewelry. The big reason is that it is fairly inexpensive and you don't need a huge opening order to get an exclusive from a revered titanium jewelry vendor.
There is a huge variety of jewelry to be carried in your store in titanium. For one, men's jewelry is comprised of a whole range of titanium jewelry products that have sold well and continue to sell well both online and retail stores. The looks are fabulous and the prices very reasonable so people generally gravitate towards buying titanium jewelry for themselves. Even women now buy lots of titanium jewelry, especially wedding bands to match their husband's and earrings because they are light in weight relative to other metals and have that modern, edgy look to them.
Variety is the key when putting together a line of jewelry made from titanium. If you are a retail store or online store or both then most probably you have an idea of who your target audience. If you have a lot of men coming to your store because you have bridal jewelry or a bar serving free liquor then your store is a good candidate for a titanium jewelry section. Women also purchase titanium body jewelry but the larger selection of merchandise is definitely for the men. So when putting together your merchandise have a well rounded selection of titanium rings for all budgets and with as many popular styles as you can fit.
Variety is key here. Even though the male self purchaser has a fairly narrow range of styles that he will even consider wearing, he likes to see a healthy variety. It shows that your store is no fly by night operation and that you quite serious about trying to offer the very best you can in the titanium jewelry segment.